The New Orleans Saints host the Minnesota Vikings at the Superdome on Sunday as part of Week 5 of the 2026 NFL season. Before that, though, the Saints made an unexpected cut of a wide receiver less ...

‘Taylor Swift Effect,’ ‘Numbers Are Insane’ — Caitlin Clark Fans Celebrate As Study Reinforces Fever Star’s Staggering Impact on WNBA’s Popularity Caitlin Clark’s influence on the WNBA is back in the ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. For decades, sports media has been built on a familiar formula: massive broadcast deals, ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Sports sponsorship is shifting from traditional, male-focused models to embrace women's ...

The financial services firm Ally has worked to carve out new roosts in sports that in years past might never have been shown on TV. Ally is a major sponsor of the Unrivaled three-on-three women's ...

The women's category of Olympic sports will be limited to biological females from 2028. The International Olympic Committee (IOC) says eligibility will be determined by a "once-in-a-lifetime" sex test ...

In its 2026 Sports for People and Planet report, the World Economic Forum (WEF) identified four major growth drivers that are reshaping the future of the global sports economy. The first three include ...

Global women’s sports revenues are projected to exceed $3 billion in 2026, a significant increase over the $2.4 billion in revenues generated in 2025, according to a report released Wednesday.

The Supreme Court says its ruling protects women’s and girls’ sports. That’s not the history I lived—or the law that put my generation on the field. The first-ever Women’s Rugby World Cup team in 1991 ...

From the expansion of women's professional sports leagues to more girls getting on the field or court, it's no secret that women's sports are growing. According to Deloitte, women's sports revenues ...

In 2022, Jenny Nguyen launched a Kickstarter campaign to raise funds to put four walls around both a dream and an underserved market in the industry: a sports bar built entirely and intentionally for ...